Collaborative Participants
Austrack Campers / MBRIT / ACME / AusGarage
Creative Agency
AusGarage
Production Company
AusGarage
Distribution
Social Media / Destination Website
My Role
Account Director/Lead/Stakeholder Engagement
Sustainable Camping Series
I first started working with Moreton Bay Region Industry and Tourism in 2016. I approached them with the opportunity to be the Destination Partner for Bauer’s Camper Trailer of the Year Awards; which they snapped up.
Living in the region and working closely with communities with my volunteer work has helped me strengthen and maintain a relationship with the organisation.
Following on from a pow wow lunch discussing ideas and initiatives, I was made aware of a need they had for self-drive tourism content and community education.
Long story short, I pulled in long-time clients Austrack Campers and good friend Mat Davis from Australian Coastal Marine Core, and spearheaded a collaboration that would see the creation of a 3-part Sustainable Camping Series that would be distributed online via participant social and owned channels.